Listing Tips

Include as much information as possible about the opportunity you are listing. Provide a concise yet thorough description of the business offering. Potential buyers and investors will be more forthcoming with information and open to your pitch if your listing stands out and is transparent. 

Before they consider contacting you, at minimum a buyer or investor will want to know information like:

  • What your business is and what it does?
  • Where it is located?
  • How established is the business and long have you been running it?
  • What makes the business attractive? What are its key strengths?
  • Your asking price and most recent annual revenue? Online users search by price. You need to include this to show up in their searches.
  • Your reasons for selling? This increases trust and response rates.
  • What return on investment should they expect from an opportunity?
  • What stage of development is the opportunity you are listing in?
  • What is the exit strategy?
  • What are you trying to achieve? Are you trying to sell a business, raise funds, find partners or find collaborators for a project?

 

Video

Adding pictures and videos improves response levels. The less specific you are about your business, the more likely your listing will be ignored.

Uploading a video demonstrating the unique selling points of a business is an extremely effective way of generating interest and enquiries.

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